Agency - Coolr

The concept behind this rebrand is all about the people and the seamless communication and collaboration needed to achieve Coolr’s goals.

The design conveys these principles using gradients, circles and speech bubbles.

The assets have curved angles for a friendly, playful, approachable feel. The colours are fresh and modern in addition to neutrals for optimal readability and contrast.

It puts the people and their work at the centre stage, elevates the agency, creates a story and, therefore, helps the audience connect with the company.

(Senior Designers have approved this rebrand)

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